Shrines is built around Roddick's production, which incorporates down-pitched, distorted vocals, side-chained synths and programmed beats. Roddick stated that when producing her vocals, he likes to keep them "clear and present", although they are not completely unfiltered. James' vocals have been described as "childlike" and "full of wonder". Shrines is influenced by hip hop artists, while critics compared it to electronic musicians such as Grimes. They announced in an August 2011 interview that the album was 90% done, and hoped it would be released by January 2012. I'm not very precious with any part of any track when it comes to trying to make it into an actual song if it's taking up too much space, I'll gladly get rid of it." Roddick described that when creating the instrumentals he would "take an idea, a five second snippet that I'll run with over and over and over". And that might mean moving something else that was underneath to a different part of the song, or just removing it altogether. Roddick stated that after James sent a vocal recording over he would "often need to rearrange them to create a focal point.
James described the process of making the album as very long, "intense and intensive". Roddick would send instrumentals over to James via email to record her parts over. Like the previous two singles, the album was recorded separately as James lived in Halifax and Roddick in Montreal. īeginning work on Shrines, the band said that while they are "perfectionists", intending for "thing we release to be as good as everything else", they work best with a deadline in place. The tracks were met with acclaim by critics, who compared them to other electronic acts such as The Knife and Burial. It caught the attention of music blogs, and, following another single release, "Belispeak", led to them getting signed to record label 4AD in April 2012.
The song would become "Ungirthed", which they posted online in January 2011. He asked James to write lyrics and sing over a track, the instrumental of which he sent her over email. They both frequented the Edmonton music scene, and had played together in bands such as Gobble Gobble. Roddick had known Megan James for years, meeting at one of James' solo shows when they were teenagers. In the late 2000s, Corin Roddick began producing his own music but, deciding against using his own vocals, began looking for a vocalist. Pitchfork retrospectively described Shrines as "a definitive time capsule for the sound of 2012 (and 2013)". It appeared on several year-end critics' lists, and was nominated for the 2013 Polaris Music Prize. The album received positive reviews from most critics, many of whom praised its contrast between slick pop production and graphic lyrics. It had sold 90,000 copies in the United States as of February 2015. The album debuted at number 32 on the Billboard 200 and number two on the Dance/Electronic Albums chart. To promote Shrines, Purity Ring released the promotional single "Obedear", followed by two singles, "Belispeak" and "Fineshrine", to critical acclaim. The album, which was recorded following two acclaimed singles by vocalist Megan James and producer Corin Roddick, has been described as "personal" and deals with themes of self empowerment and love using graphic, "gory" imagery. It was produced by Purity Ring, with additional production by Jon Hopkins. Shrines has been described as an electropop, synth-pop, dream pop, and indie pop album, incorporating hip hop-inspired production and "striking" lyrics. Purity Ring recorded the album separately at home over several months, sending their parts via email. It was released on July 20, 2012, by 4AD. Shrines is the debut studio album by Canadian electronic music duo Purity Ring.
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